Sky Bet Sportsbook Review


Welcome Bonus:




Sky Bet Sportsbook Free Bet & Review

Sky Bet Sportsbook Overall Rating






Year Established 2001

Country (License) UK Gambling Commission for Customers in Great Britain

Min Deposit £5

Max Deposit £25,000 (per time)


Our Sky Bet review covers everything you need to know about the online bookmaker, from claiming a sign-up offer to in-play betting markets. Here’s what you can expect to find in our comprehensive review:

About Sky Bet Sportsbook

Sky Bet seemingly operates in tandem with the Sky Sports brand and gains publicity from the Soccer Saturday TV show, a range of free apps, and great jackpot games.

Sky Bet is the sports betting division of Sky Betting & Gaming, which also has casino, poker and bingo spin offs. Sky Betting & Gaming itself is owned by Flutter Entertainment Ltd, a company which also counts bookmaking powerhouses such as Paddy Power and Betfair amongst its owned brands.

All the major sports are covered by Sky Bet, as well as a decent number of smaller/niche ones, and they also offer markers on eSports and a number of virtual sports too.

Currently, we don’t recommend Sky Bet – read on to find out why – and you can check out some Sky Bet alternatives that offer an overall better experience.

Sky Bet betting website

Sky Bet Sportsbook Free Bet, Promo & Bonus Code

Sky Bet offers a range of promos to its customers, and as is standard practice across many online bookies it has a dedicated promotions tab under which its offers are listed and updated on a daily basis.

They also have a new customer welcome bonus offer, which at the time of writing is £20 in free bets when you stake a fiver, subjects to T&Cs like all offers.

Sky Bet price boosts are great if you’re already planning to bet that market, but they can also lure you into making bets you wouldn’t normally place, so this is something to look out for if you do sign up.

To their credit, at least Sky Bet are brave enough to boost odds on favourites and popular markets, where other bookies often string together an impossible football accumulator.

They also have the Sky Bet Club for existing customers, which in our opinion is a very good feature. Punters with an account can get a £5 free bet every Monday provided they’ve placed at least £25 worth of bets in the preceding week. A fiver may not seem like much, but if you are a regular bettor and you hit that weekly outlay, then a little top-up of £5 at the start of each week is a nice little bonus that you can place on a longer odds bet you may have your eye on.

In-Play & Cashout

The live betting offer from Sky Bet is very good, we have to say. All the main sports are covered, with a fair array of markets offered up for in-play betting. When we clicked into a number of random, obscure football matches to see what was on offer live, we were overwhelmed by the choice of markets on offer.

Sky Bet offer cash-out, both on mobile desktop and in-app, on selected matches, games and events.

Desktop & Website Based Experience

The website is nicely designed and on-brand with Sky Sports, and has a panel with tabs to all the main areas of the site you’d need or want to head to. We do however find that it’s sometimes slow and unresponsive during busy periods.

All betting markets are laid-out neatly and betting markets are easy to find thanks to the clean design layout and intuitive navigation system.

If you like football accumulators, then Sky Bet is the bookie for you. As mentioned above, Sky Bet has close ties to Soccer Saturday and the football coupon section provides easy access to place your acca bet across hundreds of different match markets.

Mobile Website & App Based Experience

Sky Bet is trying hard to be the best and provide access to all of their gambling products from a single betting app, but this can sometimes overcomplicate the betting experience and slow down the app.

In our opinion, whilst it’s well designed, the Sky Bet app is too cluttered and doesn’t provide as seamless or enjoyable an experience as others.

Safety & Security

Sky Bet doesn’t fall short in the safety and security area, with strong measures in place for protection of customer data and a good privacy policy that outlines a competent approach to managing user information.

As with a lot of the major bookies, Sky Bet has a safer gambling section on its website, which outlines the various ways in which it attempts to help customers remain in control of their betting activities.

Customer Service & Support Experience

The customer service options are standard and the best way to contact Sky Bet is over the live chat. In our experience customer service can be slow compared to other UK bookies.

Sky Bet are doing more to be a responsible sportsbook, you can easily see your profit and loss from the accounts section. There’s also a cooling off button, where you can take a break from Sky Bet if you’re losing and don’t trust your temptations. We have all been there and this is a great feature to protect customers.

Sky Bet Review: Final Overview

Sky Bet is one of the big boys when it comes to bookies, and they have their operation well-tuned. They cover a good range of major sports as well as a fair number of less mainstream ones too, and their in-play offering is by fair their greatest strength.

However, as an overall betting experience it’s our feeling that there are a number of other bookies out there who offer a more enjoyable and satisfying all-round experience.

About The Gambler

Ryan Murton is the Editor-in-chief at Bookies Reviews. He is a keen football & boxing fan. He also has an interest in the NFL. He is a passionate Burnley supporter & also likes the Green Bay Packers.

Ryan has previously worked for bookmakers like Betfair & Paddy Power, as well as working at Oddschecker, the odds comparison platform.

You can follow Ryan on Twitter or find him on LinkedIn.